Social Networking &
Business Card App
Project Description
Verttx was approached by Flypt to develop a comprehensive mobile application that would transform traditional networking methods into a seamless, digital experience. Flypt is a social networking platform focused on creating and sharing digital business cards, leveraging QR codes and NFC technology for quick and efficient contact exchange.
Our Role
The primary objective was to develop robust iOS and Android applications that facilitated the creation, customization, and sharing of digital business cards. These apps needed to integrate advanced features such as real-time updates, customizable profiles, and CRM tool integration. Furthermore, ensuring the applications were secure and capable of handling NFC technology for instant contact sharing was essential.
Objectives
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Develop robust iOS and Android applications that facilitate the creation, customization, and sharing of digital business cards.
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Integrate advanced features such as real-time updates, customizable profiles, and CRM tool integration.
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Ensure the applications are secure and capable of handling NFC technology for instant contact sharing.
Challenges
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Ensuring cross-platform compatibility and optimal performance across different devices and operating systems.
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Integrating NFC technology with precise implementation to ensure ease of use and reliability.
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Creating an interface that balances powerful customization options with user simplicity.
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Ensuring data security and privacy given the sensitive nature of contact information shared through the platform.
Our Development Process
Product Scope
We focused on the business vision and created a comprehensive brief for the project by gathering all the research on the market, competitor benchmarks and any other necessary information. Then we met with the client in an immersive session to craft a value proposition and set the main assumptions to prove. Finally, we created the ultimate list of user stories and features necessary to prove those main assumptions within the MVP.
Clickable Prototype
We developed a non-functional prototype to simulate user interaction. The experience of using the clickable prototype was very much like the final product itself, this was the adequate phase to test the information architecture, the UX and most importantly to present all involved counterparts a concrete outcome.
Product Rationale and Tech Scope
After an immersive session with all the stakeholders, we had all the information we needed to create the ultimate list of User Stories and features necessary to prove the main assumptions in a Proof of Concept (POC). Our experts in Product, UX/UI and Tech Architecture focused on finding the answers to all of the questions raised throughout the scope preparation. On the tech side we elaborated a memorandum tackling our suggested approaches for tech stack selection, database technology and orchestration. Together with Bocconi University and AlixPartners we started defining the useful datasets and the algorithm behind the lending decisions.
Full Development
With the decisions closed in the previous steps, we went on developing the product through agile cycles.
Iterations
Once the product went live we started to gather end-user feedback and improve the product. New iterations were made in parallel with new features so that the end-user has the best experience possible.
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Results
"The Flypt app has transformed the way our users network, providing a seamless and efficient way to share contact information. Verttx's expertise and dedication to quality were evident throughout the development process, and we are thrilled with the outcome." — CEO, Flypt
Successful Launch
Successfully launched Flypt applications, offering a polished and highly functional user experience.
Positive Feedback
Received positive feedback from users, significantly boosting Flypt's market presence and user engagement.
Ease of Use
Users appreciated the ease of setting up and customizing their digital profiles, as well as the convenience of sharing contact information effortlessly.
Enhancements
Enhanced platform utility for professionals with CRM tools integration and real-time updates, enabling efficient contact management.